Category Archives: Adam’s Blog

Mystery Groove – Stock Music loop for Detective Shows

This week, we dive in to the genre of detective mysteries. Our royalty free music pick of the week is a short little stock music track by Matthew Anklan called Mystery Groove (track ID 387379). Without sounding dated, this production music track features four trumpets and rhythm section, complete with note bends, harmon mutes, and a delightfully funky beat and bass line.

The looped groove is perfect for comedy, mystery, and investigative shows, and immediately gave us images of the Pink Panther, Inspector Gadget, Mr. Monk, Sean Spencer, and other famously wacky television detectives. We combined this track with a stock footage clip ID 74853, which is a shot of a forrest road winding through some pretty dense fog. The video, also available for download at Productiontrax, adds to the mysterious yet almost comical flare of this music track. We think this piece will work equally well as a soundtrack for children’s projects or advertising.

License the audio: http://www.productiontrax.com/royalty-free-music/387379
Get the footage: http://www.productiontrax.com/stock-footage/74853

Edgy Skater Punk Royalty Free Production Music

For any project in need of some edginess and youthful rebellious energy, Skater Punk by Robert Neary is the royalty free production music track that will deliver. From comedy television shows and prime-time cartoons to indie news and political satire, this track fits a variety of multimedia applications so well, you can hardly call it stock music.

Featuring heavy guitars, and hard-hitting drums, this track is triumphant, motivated, and frenetic. We synced up this music with one of our high definition stock footage clips to demonstrate how this might work for a political news show (think the Daily Show with Jon Stewart or Colbert Report with Stephen Colbert) title sequence. While the youthful exuberance gives the video an edgy, in-your-face, stick-it-to-the-man flair, there’s something remarkably authoritative about the sequence as well.

License the music for your next project: http://www.productiontrax.com/royalty-free-music/99279

Quirky Royalty Free Stock Music – A Bit Nuts

A Bit Nuts is a fun, high-energy, quirky stock music track that is perfect for extreme sports, comedy, kids, and other projects requiring a bit of edge and light-hearted fun. It’s also our pick of the week.

For this week’s video, we took this royalty free music track and combined it with some great extreme sports stock footage (ID 38467) provided by Creatas of a skier experiencing a pretty gnarly wipeout. But what really makes this track work with the picture is the silly editing, reversing motion, and repetition. Combined with the upbeat nature of the music, the result brings out the humorous and silly nature of the soundtrack.

To further highlight the fast-paced fun, we threw in a family snowball fight with stock footage clip 360792 from Monkeybusiness Footage. By speeding it up and adding our favorite video filter effect, we achieved maximum silliness with minimal effort, made possible by the synths, electronica beat, and quirky melodies. A Bit Nuts is one of those tracks that has limitless potential, fitting a variety of use cases and multimedia projects.

Get the music: http://www.productiontrax.com/royalty-free-music/379820

How Royalty Free Music Can Boost Your Video Marketing ROI

If your creative agency like most businesses, you know that getting the most bang for your buck from your marketing dollars is crucial to success. If you use needledrop or custom production music in any of your marketing, making the switch to royalty free music in your marketing activities, whether on social media or at live events, can save you thousands of dollars per project, making switching to stock music an effective strategy for increasing your bottom line.
royalty free music for video marketing
If you market using video on social media sites, creating videos for YouTube or other video agregators is key to your success. However, professional production can cost tens of thousands of dollars, from actors to equipment, to full out production companies, editors, script writers, and more. Adding to this expense is custom music, which can run you anywhere from several hundred to several thousands for a couple minutes of music, especially if you’re looking for exclusivity. In fact, many production houses build in music licensing fees anywhere from $5000 to $20,000 depending on the project’s overall budget. All this for an online video?

You can trim the fat, thereby increasing your video’s overall effectiveness and increasing your ROI by switching to inexpensive royalty free music. Sure, it’s not exclusive, and sure, you’re not going to have Miley Cyrus’s latest twerk. However, finding something similar sounding by a professional musician in a royalty free music library will save you tens of thousands in licensing fees. If you can avoid needledrop libraries, where they charge you a fee per use, you can even make your project even more cost-effective. At productiontrax.com, you can get a professionally produced pop soundtrack for your next YouTube video for less than $50, with no needledrop fees, and no royalties to pay.

By cutting out unnecessary licensing costs, you can remove bloat from your project’s overall cost. If you could lower your marketing spend by $5000, and still get comparable results, it seems like a no-brainuh. Let’s face it, it’s the internet. No one is going to care (or even remember) that you got the exclusive rights to Twerkatwerk, 2013′s top pop smash, for your viral video. Royalty free music is a perfect substitute: it’s plenty cheaper, and sounds just as good.