Professional Use of Sound Effects in Filmmaking

At one time, films were silent. They did not have a score, audible actors or the audio effects that we have come to expect in modern pictures. Back then, the first movies with sound were called “talkies.” This is similar to how motion picture was first shortened to “movie.” Nowadays, it is standard for a film to feature licensed or original music, a score that heightens the drama and intensity of the onscreen action and a plethora of carefully-selected sound effects.

Choosing the right effect can do an amazing job of intensifying onscreen action. Without the screech of the tires and the reverberating sound of the metal, a high-speed car crash would not have the same impact, even if it was depicted using state of the art effects techniques. Properly chosen and filtered ambient noise can make the audience feel like they are physically in the setting of the film. The recorded and processed sounds of crowds, rainstorms and city noise can set the mood and add a great deal of depth to any scene.

With how crucial audio effects are to the overall cohesion of a film, choosing the wrong effects can prove catastrophic. As an example, consider the American film “The Ring.” This picture was based on a Japanese film entitled “Ringu.” In one scene, a mother tosses her daughter into a well. In the American version, this was accomplished using silence from a tape and ambient noise for the scene in which the tape was being played. “Ringu” opted for a cartoon “Thwap” effect. This is a prime case of where it is crucial to avoid cliche effects and unrealistic content in order to keep the audience engaged.

Video Encoding and Conversion Software for Stock Footage Clips

When you download a stock footage clip from Productiontrax (or any other content provider, for that matter), sometimes you have to do a little work with the video file to get it to fit into your project just right, or to even be imported properly into your video editing software. Whether you’re a seasoned pro looking for some more options to add to your arsenal, or you new to video editing and are looking for a good tool for encoding and converting your stock footage clips, we’ve compiled a list of some of the most poular video conversion software out there with a few notes.

Productiontrax accepts and delivers all stock footage in Quicktime (.mov) format, which tends to be universally importable these days in video editing software. There may be times, however, when you want the clip in .mp4 or .avi for different software and computer systems, so that’s when conversion comes in really handy. You may also need to adjust compression rates, frame rates, bit rates, or some-other-technical-specificatiton-rates to fit your project, maybe for broadcast, or web streaming purposes. Whatever the application, this list should cover your needs.

video software MPEGMPEG Video Wizard DVD (Windows)
Also known as MVW-DVD, this is video editing software that allows users to create DVDs with menus. You can export video files to MPEG-4, as well as shrink DVD files to fit on other media (useful if your client only has a CD player?), and transcode between certain formats, and saving of DVD disk images. Very handy PC tool when you’re in need of something that just does the job and is reasonably reliable.

Compressor (Mac OSX)
A personal favorite of mine, and I use it whenever I’ve finished editing a clip or video and need a polished delivery file. Compressor allows exporting of source video to a wide array of preset and custom formats, including several nice presets for high-quality video compression for Web and streaming on mobile devices, like the iPhone. Easy to drag and drop stock footage clips here, and works seamlessly in the Final Cut Pro workflow.

ProCoder 3 (Windows)
ProCoder 3 is a transcoding and encoding software that allows conversion between NTSC and PAL, exporting in a variety of useful video formats, and supports multipass vbr encoding, conversion of video to all popular formats, including MPEG-1, MPEG-2, Windows Media, QuickTime, and more. Also includes some handy presets for delivering media and authoring for Blue-Ray, which should make all you super-HD audio-video-philes very happy.

Quicktime Pro (Mac OSX and Windows)
The defacto standard for video playback, encoding, and conversion, for a fairly affordable price tag. The universal quicktime player is well known, but Apple’s quicktime Pro adds advanced editing and conversion features, supporting a wide variety of popular formats. PC users will find adding the free Quicktime for Windows uber usefull in using and viewing video online, as well as for downloading and using stock footage clips.

Other great software tools for encoding and transcoding:

Roxio Creator (Windows)
Sorenson Squeeze
Telestream Episode (Mac OSX and Windows)
Cinema Craft Encoder (Windows)
ffMPEG (Linux, Mac, Widnows)

Royalty Free Music Dramatizes High-Altitude Travel

Andean Flutes Capture the Beauty of Nature as Mountaineer Dramatizes High-Altitude Travel with Royalty Free Music from Productiontrax

Brad Clement, owner of Spindrift films (www.spindriftfilms.com), is a freelance producer and camera operator specializing in photos and footage of high-altitude mountaineering and wilderness adventure. His most recent film features wild areas in Chile and Argentina, including those two countries highest respective peaks, Ojos Del Salado (Chile) and Aconcagua (Argentina). Clement writes, “It combines the drama and beauty of mountain climbing with some humor and humility about trying to stay sane in the often outrageous conditions.”

Clement shot the original footage in Dec. 2007 and Jan. 2008, following the program host with a lightweight Sony FX-7 digital HD camera. When he returns from his current climb of Mt. Everest, he will complete the narration, and then the footage will be edited in Final Cut Studio to create a 45-minute show ready for television broadcast.

To prepare his soundtrack, Clement secured rights to music by licensing royalty free music through Productiontrax. He writes, “Our goals were to capture the beauty of nature, along with the human character and spirit. We wanted a full range of mood and emotion from our music, with an authentic style from the region of the world in which we were filming. The tracks we were able to find and purchase from Productiontrax were perfect! We selected some great, authentic Andean flute music with a wide variety of styles and moods. ”

As a mountaineering guide, guide instructor, and filmmaker, Clement has climbed the world’s great mountain ranges. In the past eight years, his productions have been featured on major networks such as The Discovery Channel, The Travel Channel, CNN, PBS, NBC and The Outdoor Channel. He has successfully climbed Mt. Everest with camera in hand, and been involved as a producer and camera operator for four production projects involving Everest:  the six-hour Discovery Channel series “Ultimate Survival, Mt. Everest”, the award-winning documentary for Novo Nordisk “Pharmaceuticals, Peaks and Poles – The Will Cross Story”, a television commercial for Liberty Medical, and a recently released documentary film covering the historic Everest Peace Project expedition.

Stock Footage: We Got That B-Roll!

This video was introduced to me at SXSW this year. It’s not a viral ad by a stock media company (which would have been uber-clever), but rather a sketch by a sketch-comedy troupe. I thought it was hilarious — pretty much sums up the stock footage marketplace.

I should note however, that most of the footage, just because it is stock footage, isn’t just cheap B-Roll. Productiontrax (and several other sites as well) has a large library of incredibly usefull, high-quality, thoughtful, and well produced footage. The video clips range from high-tech animations that would fit into any sci-fi film to useful charts and graphs, to yes, B-roll footage of sad guy leaning against a wall.

I think stock media serves a useful purpose in media production. All joking aside, stock footage increases our productivity and frees us up to be even more creative, if you can follow that — the footage by itself is overused and mundane, but it keeps getting used in new, and innovative ways. Don’t let the B-roll label throw you, or keep you from being innovative in how you use stock footage — just remember it’s a tool in your editor’s bag of tricks to help you get your job done, and tell the story in new and interesting ways.

Oh, here’s the video (the owners didn’t want it embedded) — http://youtu.be/SItFvB0Upb8