Hexagon Metrology, the leading innovator and manufacturer of worldwide dimensional measuring equipment and software, produced an in-house video to introduce a new industrial product, the ROMER INFINITE 2.0. In the past, Hexagon used production music from Productiontrax.com for internal training videos as well as for customer use.
William Fetter, Director of Marketing and Communications, says, “We love tools like productiontrax.com, where we can get access to high quality media instantly, so we can complete our projects faster than ever before.” The video shows the enhanced usability and performance of the latest version over its predecessor. The portable CMMs are used to inspect stationary parts that are either impractical or impossible mobility in over 100 different industries the major segments being automotive, aerospace, defense and heavy machinery.
The in-house video for ROMER took less than 2 weeks to complete. Hexagon Metrology used Pinnacle Studio for the production of the video, Swishmax for the animations, and Swishvideo to covert the video to a standalone projector for the web. They combined some of their own original digital footage with digital still photos, flash animation, stock photo and video. To help promote their product they turned to YouTube which made the video easily accessible to the public.
“We were looking for something that was corporate feeling, yet unobtrusive—we had a complete narrative soundtrack, so the music had to support, but not intrude,“ says William Fetter. “We were looking for a modern soundtrack without being too edgy or aggressive. After listening to a lot of different tracks on Productiontrax.com, we found just what we were looking for. We love tools like productiontrax.com, where we can get access to high quality media instantly, so we can complete our projects faster than ever before.”
For more information about Hexagon Metrology please visit www.HexagonMetrology.us